Organisations that embrace AI outperform the competition by 11.5%. New research by Microsoft reveals that compared to...
Business Data Articles
Building a data driven organisation
With the right data strategy, organisations can improve performance and gain value with real-time and predicting...

Data Strategy
Building a data-centric culture can drive innovation and help you gain competitive advantage. With a strong data...
Data & Analytics Customer Interviews
Join Paul Benjamin, CFO at Microsoft UK and Luis Vaquero, Head of Data at GoCo Group as they discuss how businesses...
4 ways to use data and analytics on your innovation journey
Modern data and analytics can help you understand new market behaviours, respond accordingly and fine-tune services on...
Data and analytics customer stories
By democratising data and analytics, organisations create one source of truth across their business, leading to...
Data-Driven Organisations
Discover how data-driven organisations have redefined decision-making, drove innovation and gained competitive...
Building a data-driven organisation
Build a data-driven organisation with a strong data strategy. Get more value from data and put the power of it into...
Economic Recovery Report – Creating a Blueprint for UK Competitiveness
Learn how to drive competitiveness and resiliency with this new report from Microsoft and Goldsmiths, University of...
Enable accessible, secure data for stakeholders and employees. Learn more about Microsoft 365.
In the digital age, more and better data is key to making informed decisions that can have long-lasting impacts on an...
A multilayered approach to data protection
For businesses in the digital age, cloud technology has become a key enabler of growth and innovation. But no great...
Protect your data with secure and resilient productivity applications. Get started with Microsoft 365.
Whether public or private, today's organizations must adapt to an online and mobile-first world. This means investing...




